Buying a barbecue in the summer may defy the logic in terms of supply and demand, but July was called the cheapest month to buy the outdoor kitchen kit.
Of the 39 household items analyzed by price comparison Idealo, barbecues show the largest price difference throughout the year.
Buyers can save up to 62% buying one in July compared to October, he claims – typically they cost £ 549 in October compared to £ 339 in July.
Research also found that other items traditionally used in the summer were cheaper in the warmer months than in the fall.
Items traditionally used in the warmer months are cheaper in summer than in autumn
For example, lawn mowers were found to be the most expensive in February with an average cost of £ 662 compared to £ 396 in August – a difference of £ 266 – equivalent to 40%.
Idealo has taken the average price lists from a variety of retailers and measured consumer demand for 39 popular products on its site over the past 12 months, from July 1, 2020 to July 1, 2021.
It ranged from refrigerators and ovens to kitchen faucets and smoke detectors.
Data is based on UK online retail prices only, but includes thousands of products.
Along with barbecues and lawn mowers, patio furniture also had a significant month-to-month price differential – if you could get your hands on it this year.
The lowest monthly average was £ 175 in July while the highest price was £ 345, with consumers paying the most in April.
Likewise, electric heaters and glassware exhibited large price differentials between months, with variations reaching 47 and 46 percent, respectively.
Electric heaters were found to be at their highest price in July and lowest in February – again, unusual results given that most consumers would have thought to buy during the winter months.
Cleaning products also had one of the largest cost differences, at 38%.
Customers buying in November would pay the most at £ 24, while those in June would pay just £ 9 on average.
Meanwhile, glassware was found to be the most expensive in November with the highest average price at £ 28 and the cheapest in September with the lowest average price at £ 15.
At the other end of the scale, the item with the lowest price difference throughout the year was freezers.
Glassware was the most expensive in November with the highest average price at £ 2
They were found to be the cheapest in May with an average lowest price of £ 296 while they were the most expensive in October with a high price of £ 313 – a difference of just five percent.
Dishwashers, kettles and washing machines also saw a minimal cost difference, at just 6%, between the highest and lowest average prices.
Microwaves and irons come close behind with a monthly price differential of 9% each.
One of the reasons shoppers can find cheaper items during the summer months is because stores have a flash sale event, Idealo said.
Alternatively, in August, many stores are looking to get rid of their remaining stock so that they can switch to winter products.
Katy Phillips of Idealo said: “Our findings are great news if you outfit your pad this month, but it was really interesting to see that October is the most expensive month as it has the price differential of highest online retail among the 39 products we researched.
“The cynic in me can’t help but think that prices are hiked by retailers a month before Black Friday to make the November savings seem even bigger.
“Whether it’s delays from a lawyer or a builder, unfortunately few buyers have the luxury of choosing when to move in.
“That’s why we hope our research will help those who are able to put off their purchases for a cheaper month and not pay through the nose.”
The highest average price for barbecues was £ 549 compared to the lowest average cost of £ 210
Tips for saving money
1. Keep an eye out for shopping events such as Black Friday or Amazon Prime Day because you may find great deals on certain items.
2. If you are unsure of the price of a certain product and think it is too expensive, waiting until the next month can be crucial for a new sale, liquidation offer, or website offer. . It is always worth the wait if you are under financial pressure.
3. Get in the habit of comparing prices on every purchase, just by selecting a different website or store, you could save a lot of money.
4. Use a price history tool to check how much the prices have changed on certain products during the year. This will give buyers a good indication of when it will be cheapest.
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